Saturday, June 15, 2013

Journal Entry 4


I assume a great number of us enjoying going to the movies, especially with all these summer blockbusters like: Iron man 3, The Great Gatsby, Star Trek, This Is The End, Man of Steel and many more. As technology in the movie field advances, us as the viewer are presented with more and more “goodies” or extras, as treats for the public moviegoers. Somewhat recently IMAX has become incredibly popular and as something I thought was exclusive to educational material when I was younger visiting Liberty Science Center, to my surprise has been adapted to major motion pictures. The process to make a film we all enjoy into an IMAX film is a complicated string of events leaving many people wondering why individuals involved in the film industry don’t just film on the 70mm film IMAX is normally filmed on. “When IMAX converted Apollo 13, the first 35 mm movie to ber converted to IMAX, the whole process took three months. Now a team of 20 digital artists can convert a movie in three weeks with the help of a powerful render farm.” (gizmodo.com) It leaves one to wonder how much time could be saved if the film teams just filmed in both mediums simultaneously and how that extra power and time could be used to do other things to advance the industry. After reading the article and this post what do you think could be the next significant advancement in the film industry?  



"How Regular Movies Become "IMAX" Films." Gizmodo. N.p., n.d. Web. 15 June 2013.

1 comment:

  1. Hello John,
    I saw Apollo 13 in iMax at the Smithsonian many years ago. I understand film grain, 70mm, conversions to other formats and sizes, etc. I thought I would never see a film that could rival its crispness, color saturation and depth of detail. I was sold on iMax, especially if the subject was bold and pioneering at the same time. Years after, innovative Pixar animations became all the rage, but I was bothered by the lack of colorfulness. Their bland color schemes were lacking and left me wishing for more. As modern digital techniques entered the film industry, I began enjoying the enhancements and the effects. I got spoiled and I found watching old Star Wars movies, and the like, about as interesting as the lifeless Pixar color. The film industry started offering 3D cinematic experiences, complete with digital creations and effects. Wow, did I love it!! And did I say I liked it too?!? I also went to New York to see the Christmas Show at Radio City Music Hall. The audience was given 3D glasses to wear while The Rockettes were on stage, looking gorgeous as usual and preforming to "Santa Clause Is Coming To Town". Suddenly, Santa appeared, flying through the air, over our heads and in front of us, with his sleigh being pulled by his reindeer! It was a remarkable 3D moment.
    So to answer your question, I feel the next innovations in the film industry will be further advancements of 3D effects that involve the audience in some fashion. From that it will then lead to ...........

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